In the last two years, Nairobi has quietly but powerfully established itself as a key destination for UAE property developers.
From high-profile expos in five-star hotels to one-on-one investor meetings, more and more Dubai-based real estate companies are turning their attention to Kenya’s capital, Nairobi.
These developers use such events to showcase their luxury property developments, from waterfront villas to ultra-modern apartments, to Kenya’s rising elite and middle class population.
You might be wondering: Why Nairobi? Aren’t properties in Dubai outrageously expensive? Isn’t Kenya grappling with a high cost of living?
Related: Investing in Dubai: A Growing Trend Among Kenyans
It may come as a surprise, but Kenya is one of the top African countries contributing significantly to real estate investments in the UAE.
In a recent video that went viral on TikTok, a Dubai-based real estate brokerage was holding one of its weekly sales meetings. A broker was called to the front and congratulated for bringing in the highest revenue that month. When asked about the origin of the client, he proudly said, “He is Kenyan.”
This is just one instance of many that reflect a growing trend.
Why Nairobi is a Top Destination for UAE Real Estate Companies
1. Deep-Rooted Investment Culture
In Kenya, owning property, especially land, is often viewed as the ultimate sign of success and stability. Many Kenyans grow up watching their parents buy land, build homes, and invest in rental apartments.
Real estate is considered a safer long-term investment compared to stocks or savings.
This cultural mindset has now crossed the Kenyan border. As Kenyans accumulate wealth and gain global exposure, they’re increasingly looking to diversify their portfolios abroad, and the UAE, particularly Dubai, is an attractive destination for them for the reasons below.
2. Tax-Free Incentives
Dubai’s tax advantages are the number one reason why many investors choose it. The UAE does not charge personal income tax, capital gains tax, or inheritance tax.
For real estate investors, this translates into higher returns.
Compare this with Kenya, which levies a 7.5% tax on rental income (as of January 1, 2024, reduced from 10%) and a 15% capital gains tax on property sales.
For wealthy Kenyans, this is a great incentive to offer.
3. Prestige and Luxury Lifestyle
Dubai is synonymous with luxury, from iconic skyscrapers, man-made islands, world-class malls, and Michelin-star restaurants. For Kenya’s elite class, buying property in Dubai isn’t just about ROI; it’s about acquiring a certain status.
Related: What is the ROI (Return on Investment) While Investing in Dubai’s Real Estate Market?
Owning a piece of Dubai real estate, be it a Marina-view apartment or a downtown penthouse is considered a symbol of success and prestige.
4. Proximity and Accessibility
Geographically, the UAE is just a five-hour flight from Nairobi.
Daily direct flights by Emirates, Kenya Airways, and Flydubai make travel between the two regions seamless. This proximity means property owners can easily visit their investments, attend business meetings, or even enjoy a weekend getaway.
5. Golden Visa Opportunities
Perhaps one of the most compelling incentives (After the tax incentives) is Dubai’s residency programs through investments.
Investors who purchase real estate worth AED 750,000 (approx. KES 27 million) or more are eligible for a 2-year renewable visa, while those investing AED 2 million (approx. KES 72 million) qualify for the coveted 10-year Golden Visa.
This visa not only allows for property ownership but also the ability to live, work, and even establish businesses in the country with greater ease.
Furthermore, Golden Visa holders often benefit from easier travel within the Gulf Cooperation Council (GCC) nations.
opens doors to business formation and more streamlined travel within the GCC region.
Related: UAE Golden Visa: A Comprehensive Guide To Getting The UAE Golden Visa
6. A (Controversial) Safe Haven for Questionable Wealth
While not the most celebrated reason, Dubai has earned a reputation for being a financial haven for politically exposed persons and wealthy individuals looking to move money discreetly. Unfortunately, this also includes corrupt politicians and businesspeople from across Africa, including Kenya.
Due to Dubai’s relatively opaque financial laws, some individuals view it as an ideal destination to invest large sums of money with minimal scrutiny. While this isn’t a reason to celebrate, it’s part of the wider reality of global capital flows—and one that cannot be ignored in discussions about why Kenyans are investing there.
UAE Developers Hosting Events in Nairobi
A growing number of UAE-based developers are now tapping into the Nairobi market. Here are a few that have made their presence known in Kenya:
- Binghatti Developers – Known for high-end architectural designs and unique branded residences in Dubai.
- Berkeley Mercantile Real Estate LLC – A Dubai firm specializing in residential and commercial properties.
- Homes4Life Dubai – A full-service brokerage that frequently holds roadshows in Nairobi, targeting upper-middle-class investors.
These companies often host events in luxury hotels like Kempinski, Villa Rosa, and Serena Nairobi, offering instant booking options, flexible payment plans, and in some cases, even free trips to view properties in Dubai.
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